Reach New Fans on Short-Form Video

Hey Creators,

Text is great, but let's be real – attention spans are shrinking faster than your socks in the dryer. That's where short-form video content comes in!

If you're not sold yet, here's why short videos are a creator's best friend:

1. Grab Attention in Seconds: People scroll fast. Short, captivating videos hook viewers instantly. Think: stunning visuals, quick cuts, and a clear message – all under a minute!

Video Idea: You’re a website builder? Do a 60 second video breaking down common pitfalls in website design and how to fix them.

2. Boost Engagement & Likes: Short-form videos are engaging, sparking emotions, laughter, and curiosity in under a minute – all while packing a story and value.

Video Idea: You're a copywriter? Do a short to dissecting viral hooks from popular LinkedIn creators analyzing their hooks & writing frameworks. For an extra boost, be sure to tag the creator in your post.

3. Reach a Wider Audience: Exploding short-form video platforms prioritize discoverability, so create one engaging video and share it across LinkedIn, Instagram Reels, YouTube Shorts, and TikTok to reach new fans organically.

Video Idea: You are a branding expert? Create a short video illustrating the key elements of successful branding on a LinkedIn profile, emphasizing the effective use of colors, imagery, and stylistic choices.

4. Showcase Your Personality & Skills: Short videos are a fantastic way to connect with your audience on a personal level. Show your humor, passion, and expertise – all in bite-sized pieces.

Video Idea: You are a coach? Share a funny client mishap and how you turned it into a win. Show that’s you’re not perfect like everyone else.

Ready to jump on the short-form video train? We'll share more tips and tricks in our next newsletter. In the meantime, start brainstorming creative video ideas for your niche!

P.S. Are you adding video to your 2024 plans?

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Catch you later, Jeremy & Dolemite!